TRAPS: Thisquestion tests whether you’ve done any homework about the firm. If you haven’t, you lose. If you have, you win big.
BEST ANSWER: This question is your opportunity to hit theball out of the park, thanks to the in-depth research you should do before anyinterview.
Best sourcesfor researching your target company: annual reports, the corporate newsletter, contacts you know at thecompany or its suppliers, advertisements, articles about the company in thetrade press.